Privacy Policy
Effective Date: Feb 6, 2025
Blacktop Marketing (“we,” “us,” or “our”) operates https://blacktopmarketing.co/ (the “Website”). This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit our Website or engage with our advertising services, including those on Facebook and other platforms.
1. Information We Collect
We collect various types of information in connection with your use of our Website and services, including:
a. Personal Information
- Name
- Email address
- Phone number
- Business details
- Payment information (if applicable)
b. Non-Personal Information
- IP address
- Browser type and version
- Device information
- Cookies and tracking data
c. Information from Third-Party Platforms
- Interaction data from Facebook ads, including clicks, conversions, and engagement metrics
- Data collected through Facebook Pixel and similar tools
2. How We Use Your Information
We use the information collected for the following purposes:
- To provide, operate, and improve our Website and services
- To personalize user experiences and tailor advertisements
- To analyze marketing effectiveness
- To communicate with you, respond to inquiries, and provide customer support
- To comply with legal obligations
3. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to analyze trends, track user behavior, and enhance your experience on our Website. These include:
- Google Analytics
- Facebook Pixel
- Other marketing and advertising tools
You can manage cookie settings in your browser or opt out of targeted advertising via Facebook Ad Preferences or the Network Advertising Initiative.
4. How We Share Your Information
We do not sell or rent your personal information. However, we may share it in the following ways:
- With Service Providers: Third-party vendors who help us operate our Website and marketing campaigns.
- With Advertising Platforms: Data shared with Facebook, Google, and similar platforms to improve ad targeting.
No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
5. Your Choices and Rights
You have the right to:
- Request access, correction, or deletion of your personal data.
- Opt out of marketing communications by following the “unsubscribe” link in our emails.
- Disable cookies through your browser settings.
For requests related to your data, contact us at [Insert Contact Email].
6. Security Measures
We implement reasonable security measures to protect your personal data from unauthorized access, loss, or misuse. However, no online transmission is 100% secure.
7. Third-Party Links
Our Website may contain links to external sites. We are not responsible for the privacy practices of third-party websites.
8. Children’s Privacy
Our Website is not intended for children under 13, and we do not knowingly collect personal data from minors.
9. Updates to This Privacy Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date.
10. Contact Us
For questions about this Privacy Policy, please contact us at:
Blacktop Marketing
contact@blacktopmarketing.co
11. SMS Messaging & Opt-In Policy
By providing your phone number through our Website, forms, or other communication channels, you consent to receive SMS (text) messages from Blacktop Marketing. These messages may include:
- Appointment reminders
- Marketing and promotional messages
- Service updates and follow-ups
Opt-In Method
You opt in to receive SMS messages by:
- Submitting a form on our Website
- Requesting information or services
- Providing your phone number during communication
Message Frequency
Message frequency may vary depending on your interaction with our services.
Message & Data Rates
Message and data rates may apply based on your mobile carrier.
Opt-Out Instructions
You can opt out of receiving SMS messages at any time by replying:
- STOP to unsubscribe
- HELP for assistance
After opting out, you will no longer receive SMS messages unless you opt back in.
By using our Website, you consent to this Privacy Policy.